Industry
Smart Locks
Services
Website DesignWebsite DevelopmentWebsite Maintenance
Turnaround Time
5 weeks
About the Project
As part of the growing smart home market in the country, Lockin’s brand presence had to stand out to make a name for itself among its numerous competitors. That’s where Flow Digital stepped in to assist.
Their new website needed to showcase their driving innovation for smart lock solutions and also deliver top-tier user experience through an aesthetically pleasing and functional design to portray professionalism and modernism.
Client Problems
New Brand
As a new player in the market, Lockin faced the challenge of numerous competitors and needed a solution that attract their target audience.
No IT Team
Being a new corporation means starting small. Without a dedicated team to help build or maintain their new website, they needed to outsource services.
The Challenge
Original Design
A new corporation always has the challenge of starting from scratch. With Lockin, this required our web designers to perform extensive research to create something that would stand out among the crowd.
A New Market
An emerging industry is often difficult to cater for, especially with the race to reach audiences. Having an understanding of the market and what potential customers resonated with also played a key role in the design and development stages of the website.
Our Approach
Our collaboration with Lockin commenced by diving deep into their vision, needs, goals and target audience. Through consultations with our UI/UX design team, we absorbed the essence of Lockin’s brand and aspirations, ensuring that we built up the compass that guides our design decisions and styles.
2. Design Excellence
To bring Lockin’s vision to life, our professional UIUX designers focused on creating captivating and user-centric digital experiences with Lockin’s feedback and communication being key to its completion. Our aim was to ensure that every design element harmonised with Lockin’s brand identity and audience expectations.
3. Turning Vision into Reality
With Lockin’s final approval of the design, our web development team sprung into action. We transformed the creative vision into a fully functional website, optimising it for performance and responsiveness across all devices. This meticulous development process ensured that every pixel and line of code reflected Lockin’s brand essence and design excellence.
4. Ongoing Support
Our commitment to Lockin extended beyond the website launch. We established a long-term partnership encompassing retainer services which included crafting captivating landing pages and providing proactive debugging and maintenance to ensure the website’s seamless operation. Our ongoing support as Lockin’s external IT team empowers them to focus on their core business, knowing their digital presence is in expert hands.
The Result
As a result, Lockin continues to attract customers online up until now, making a lasting impression in the market.
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